What We
Do
With a choice of content and programming to suite your guest demographic.
Radiowaves is the only bespoke radio production company that specialises in supplying fully branded radio channels for the cruise ship industry worldwide.
Established in 2016, Radiowaves has proven to be not only a great source of entertainment but also a cost-effective way to promote future cruises and onboard services, including shore excursions and onboard concessions.
Our team has many years of collective experience, ensuring that our programmes are composed of the very best content, carefully selected to fit your brand and ship’s core demographic.
From 2020, we have introduced a new way of working, featuring our onboard servers.
This innovation means we no longer require an onboard presence, addressing the accommodation challenges often faced by smaller ships.
Our solid-state custom servers are installed in the ship’s communications office or broadcast centre and can automatically supply up to six bespoke channels simultaneously to the ship.
These channels can be accessed either through the ship’s multimedia hubs in the cabins or traditionally via the cabin TV.
A selection of professional sound outputs can be chosen to suit any ship’s technical setup. This includes standard stereo or mono sound feeds, Bluetooth, digital, or optical outputs.
Once the server is installed, it can be configured to run on a fully automated system. Alternatively, if you opt for our ‘as live’ channel, a simple connection via a secure firewall (which we set up in conjunction with the onboard technical team or radio officer) allows us to remotely deliver shows directly from our Maidstone studios.
This can be configured to a fully automated system to utilise the internet during off-peak times. Alternatively, content can be bulk downloaded directly from our studios via satellite.
Our ‘as live’ shows can be tailored to adapt if a ship’s itinerary changes. With extensive experience working onboard ships, our core team understands the demands of ever-changing schedules.
Filling a new ‘sea day’ due to weather or mechanical constraints is straightforward. We can take control of the ship’s onboard radio wave servers and insert programming suitable for the situation, as well as provide information about the ongoing itinerary.
Radiowaves is a versatile system that allows us to make significant musical changes at a moment’s notice. This complies with international broadcasting codes of conduct, enabling us to automatically adjust programme output to suit the mood of national or international events.
Many of our customers choose one channel for shipboard music to be played in public areas during the day and in bars. We understand that different times of the day require different music styles, and we can pre-set this in collaboration with the ship’s hotel and cruise/entertainment managers.
For vessels with interactive media pods or interactive TVs, we can even take requests via our server. These requests are collected during our daily update, and we include them in the following day’s programming.
Additionally, social hosts can email a list of cruise birthdays or special events to be included in our programming.